Trademark a Business Name

You've worked hard to build a name for your business.

  • Protect it. A registered trademark greatly expands the legal protections available to your brand.
If you're currently using or plan to use a trademark, it's always a good idea to see if there are similar marks that could be confused with yours, or might affect your ability to use and protect your trademark. If there are potentially confusing trademarks already registered, those could affect your chances of registering your own mark. Also, if there are any potentially confusing marks already in use by businesses—even marks that haven't been registered—these could affect your ability to register or use your trademark.

Frequently Asked Questions:

What can you trademark?
  • A name, such as your company's name or a line of products.
  • A logo or other symbol or design used to create brand recognition.
  • A slogan or other phrase used in connection with your brand.
What's the difference between a copyright and a trademark?
  • Copyrights generally protect artistic works, such as songs, paintings, books, and audiovisual works.
  • Trademarks are generally used to protect brand names, slogans, and logos for businesses.

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